Credit Card Designs

Salal Credit Union underwent a refresh of their brand, and part of this refresh was to update the visual aesthetic and align it to new brand values. Our card designs are one of the few tangible elements that members can see, hold, and use everyday when accessing our products. Having these cards be a proper representation of brand voice is a key factor in our brand strategy. Our cards needed to reflect that voice; that we're human, inspiring, adventurous, and smart.